Scouts

Here's how we're getting through our teenage angst...warts and all.

PRINT ADs

You'll find these on billboards and bus stops near schools.

DIRECT APPROACH

We'll get 'dealers' to hand out baggies with a badge to encourage kids to join the Scouts. You'll find them hanging around skate parks, estates and schools, leaving a few lying around on the street for a lucky find.

Front

Back

EXPERIENTAL

We'll graffiti in typical hangouts using the hashtag #bedifferentdifferently

Let's do something different...differently

SINEAD

MCDONNELL

Scouts

PRINT ADs

You'll find these on billboards and bus stops near schools.